What it is: A hydrating treatment mask that neutralizes brassy and yellow tones in color-treated or natural blonde, gray, and silver hair.
Hair Type: Straight, Wavy, Curly, and Coily
Hair Texture: Fine, Medium, and Thick
- Color Fading
- Protects against damage, split ends, and breakage
- Protects color
- Neutralizes brassiness
- Açai Extract: Protects strands and provides ultimate moisture to dry, color-treated hair.
- Pro-Vitamin B5: Hydrates, smooths, and adds vibrancy to dull strands while providing hair with natural body.
- Sunflower Seed Extract: Provides natural UV protection while guarding against dryness, color fading, and brassiness.
Ingredient Callouts: Free of sulfates SLS and SLES and parabens. This product is also vegan, cruelty-free, and gluten-free, and comes in recyclable packaging.
What Else You Need to Know: This color-correcting hair mask is formulated with açai extract and pro-vitamin B5 to hydrate and soften while neutralizing brassy, yellow hues. The violet pigment works to restore and brighten color-treated (or natural) blonde, silver, and gray hair between salon visits.
-After shampooing, work formula through damp hair from roots to ends, focusing on lightened pieces.
-Allow purple mask to sit on the hair for five to seven minutes, or longer (up to 20 minutes) depending on desired intensity; Verb recommends strand testing with the first use to find desired shade.
-Rinse thoroughly until water is clear.
-Use once a week or as needed to tone to your desired shade.